When autumn settles over Versilia, the coastline reveals a quieter beauty. The air softens, the beaches empty, and the Apuan Riviera becomes a refuge for those who prefer stillness over summer’s rush. In this season, the place to retreat is Hotel Principe Forte dei Marmi, a hideaway that restores energy while keeping elegance at its core.
The Natural Elegance of Hotel Principe Forte dei Marmi

A member of The Leading Hotels of the World, the five-star address on Viale Morin remains open year-round, carrying its idea of hospitality with effortless poise. The lines of the building are contemporary, the interiors refined in their simplicity. Twenty-eight rooms — fifteen of them suites — echo the same philosophy: neutral palettes, fine textures, and vast windows that let daylight pour in. Some open onto the sea, others to the Apuan Alps, each with its own character yet all united by a rare balance of privacy, comfort, and precision.
Aperitivo With a View in Versilia

Above it all, the 67 Sky Lounge frames the horizon, the ideal stage for an aperitif or a late- night cocktail. Over the summer it welcomed Patrick Pistolesi’s Sky Kong pop-up; now it continues with a menu of signatures and timeless classics, paired with carefully chosen sparkling wines, spirits, and eaux-de-vie, alongside small plates from Lux Lucis. The restaurant is where the hotel’s spirit finds its purest expression. Michelin-starred chef Valentino Cassanelli crafts menus that follow the seasons, celebrate Versilia’s produce, and explore with an inventive, forward-looking touch.
At Principe Forte dei Marmi, every element — from architecture to gastronomy — contributes to a sense of harmony. A place that speaks to those who wish to experience Versilia not just in summer, but in every season.
The article first appeared on Coqtail – for fine drinkers. Order your copy here
Images courtesy Hotel Principe Forte dei Marmi